Dear
Campaigns & Elections Magazine reader,
As the midterm elections edge ever nearer, polling and voter targeting take the front seat on the campaign trail. We explore the evolution of these critical elements of campaigning in our August issue, which you can find at
campaignsandelections.com.
Philadelphia Tribune writer and political consultant Zack Burgess outlines the future of African-American politicians in his feature article The New Black Politician.
This month’s Mover and Shaker is Margie Omero, President of Momentum Analysis, who together with Public Opinion Strategies, was able to identify a newly emerging and significant voting bloc: the “Wal-Mart Mom.”
In our Shop Talk section, political strategists Andrew Drechsler, Joel Rivlin, Michael Meyers and Byron Allen discuss the “Dark Magic of Microtargeting.”
Also in this issue is John Zogby’s take on the future of polling, and Campaign Doc Craig Varoga goes on the offensive against alcohol… in the campaign HQ of course.
Campaign Insider Blogs are served fresh every day. Check out C&E’s up-to-the-minute insights there.
There’s plenty more. Click
here for the full table of contents for the August issue of Campaigns & Elections.
Also, don’t miss Campaigns & Elections’ Crash Course in Political Campaigns September 30 – October 1 in Washington, DC. This two day training seminar will be packed with valuable information to help you cross the finish line first come Election Day. For more information and to register today click HERE.
Happy reading,
The staff at C&E
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IAPC Conference:
The
International Association of Political Consultant’s (IAPC) 43rd World Conference will be held in Paris, France November 7-10, 2010. This year’s title “Campaigns without Borders” reminds us that the outcome of elections in one country often impact the policies and politics in others. Register @
www.iapc.org before August 31st and get the Early Bird Discount. Highlights of this year’s conference include: A panel on the U.S. Mid-Term Elections where consultants from around the world evaluate the outcome of America’s mid-term elections; a gala reception and dinner hosted by the President of the French National Assembly at his official residence.
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